オダ ヒデノリ   ODA HIDENORI
  小田 秀典
   所属   京都産業大学  経済学部 経済学科
   職種   教授
言語種別 英語
発行・発表の年月 1999
形態種別 研究論文(国際会議プロシーディングス)
査読 査読あり
標題 A model of the point-of-sales system: simulating how retailers develop the selection of products without knowing their customers' preference and behaviour perfectly
執筆形態 その他
掲載誌名 WORLD MULTICONFERENCE ON SYSTEMICS, CYBERNETICS AND INFORMATICS, VOL 8, PROCEEDINGS
出版社・発行元 INT INST INFORMATICS & SYSTEMICS
巻・号・頁 pp.114-121
著者・共著者 N Nishino,S .H. Oda,A Markus,K Ueda
概要 This paper presents a model of the POS (point-of-sales) system with results of its simulation. The POS system, which makes possible for retailers to select products without knowing consumers' preference and behaviour perfectly, plays a crucial role in the modern economy. By formulating a small model of the monopolistic market for a non-durable consumption good, we examine how efficient a simple adoptive POS system works by simulations. The results of simulations suggest that the retailer's simple myopic behavioral rule, which has no built-in program for finding consumers' preference or behavioral rule, can eventually discover them.