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ハン ソウ
潘 聡 所属 京都産業大学 経済学部 経済学科 職種 准教授 |
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| 言語種別 | 英語 |
| 発行・発表の年月 | 2022/01 |
| 形態種別 | 研究論文 |
| 標題 | Managing Investments Under Bargaining in a Coopetitive Supply Chain |
| 執筆形態 | 共著 |
| 掲載誌名 | Social Science Research Network Discussion Paper |
| 掲載区分 | 国外 |
| 国際共著 | 国際共著 |
| 著者・共著者 | Michael Kopel, Cong Pan, Shohei Yoshida |
| 概要 | We study competition between an original equipment manufacturer (OEM) and its contract manufacturer (CM). The CM manufactures a product for the OEM and sells it to the OEM. Contract terms are determined through Nash bargaining. The CM also manufactures its own product and both products are sold to consumers in the final product market. The OEM and the CM make costly investments to enhance their own product’s prominence. We show that due to the parties’ asymmetric bargaining positions, the investments have opposite effects on the surplus that is shared between them. The OEM’s investment always increases the trade surplus as the OEM can only profit when the bargaining process reaches an agreement. In contrast, the CM’s investment reduces the trade surplus as the CM can still offer its product as a monopolist if bargaining fails. |